Cricbuzz and Opera Software extend ties on Opera Mini Speed Dial

Opera Mini's Speed Dial, one of the most popular features of the web browser provides users with quick access to their most used links and bookmarks from the second the browser is opened. Cricbuzz.com has extended its ties with Opera Software until 2013 owing to the huge traffic received from Opera Mini users in India, .Opera Software teamed up with Cricbuzz in June 2011, to provide its users 'Live scores' of the India-England cricket series, along with a host of other cricket features through a start-page link campaign, a text-based banner on the Opera Mini home page.  This became an instant success, allowing Opera Mini cricket fans to get one-click access to live cricket scores, ball-by-ball commentary, cricket news, highlights, schedules, archives, picture galleries and lots more.

Speed dial, which is Opera Mini’s favored feature brings one-click access to frequently accessed links and bookmarks. The Opera Mini Speed Dial, includes the home page link to Cricbuzz.com in Cricbuzz’s 6-week campaign using the Opera Mini link. Cricbuzz.com claims to be the second largest cricket portal on the Web and the largest on mobile, and most advanced in terms of reliability, accuracy, richness of content and the speed of the data updates. "Our presence on Opera Mini's Speed Dial has helped in reaching out to the young mobile users in India. We are very happy to extend our partnership with one of the most popular players in the mobile browser category and hope this further helps in delivering information on cricket to more fans," said Pankaj Chhaparwal, CEO,Cricbuzz.com. "Our association with Cricbuzz clearly demonstrates the value we bring to not just our partners but our users as well," said Sunil Kamath, Sales Director for India & SAARC, Opera Software. "Opera Mini is the most widely used mobile web browser in India. It provides a gateway that helps organizations reach a majority of mobile web users."